Expanding The Brand: Shaunie O’Neal To Launch Luxury Jewelry Line

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If Shaunie O’Neal hasn’t taught us anything, she has definitely taught us about expanding our brand.

The HBWIC (Head Basketball Wife In Charge) is working on expanding her brand beyond reality TV. Shaunie is teaming up with LL Cool J‘s wife Simone I. Smith to launch her own luxury jewelry line.

RELATED: Is Shaunie O’Neal Considering Expanding The ‘Basketball Wives’ Franchise To More Cities???

HelloBeautiful.com caught up with Shaunie and got her to dish on her upcoming jewelry line, plus give them a sneak peek of one of the pieces.

Check out the video below:

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